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Online Summer Bootcamp
EY Academy of Business
Caucasus and Central Asia
Caucasus and Central Asia
Through variety of trainings – Hard, Soft, and Digital – you will gain the most in-demand skills needed in today’s business environment.
From strategic thinking and leadership to data tools and digital marketing, these live sessions equip you with the practical knowledge to grow and succeed professionally.
From strategic thinking and leadership to data tools and digital marketing, these live sessions equip you with the practical knowledge to grow and succeed professionally.
Master essential business skills
Explore the full schedule and detailed programs for each live training session in the following section
Digital Skills
July 21, August 15
August 7
Hard Skills
- Strategy and Strategic Drift in a Modern Business Environment - July 15
- Strategic Risk Management: Linking Risks to Strategic Goals - July 17
- Investment Appraisal Essentials: Assessing Attractiveness and Risks of Investment Projects - July 22
Strategy and Strategic Drift in a Modern Business Environment
Date: July 15
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
Session 1 (2 hours): Strategic Foundations & Analysis
- Understand core principles of strategy in turbulent environments
- Apply modern strategic frameworks (JSW, PESTEL, SWOT)
- Translate strategy into clear goals and responsibilities
- Identify and prevent strategic drift
- Introduce intrapreneurship and change management as drivers of successful strategy
- Solid grasp of strategic planning and analysis models
- Confidence in applying tools like PESTEL, SWOT, and JSW
- Ability to recognize and counteract strategic drift
- Insights into aligning innovation and change with strategic goals
- Senior and middle managers responsible for strategy
- Business owners and entrepreneurs
- Department heads involved in strategic planning
- Consultants and professionals in strategy and organizational development
- Managers navigating rapidly changing markets
Session 1 (2 hours): Strategic Foundations & Analysis
- Strategy That Works
- Frameworks for Modern Strategy
- Strategic Environment Analysis
- Strategy Implementation
- Strategic Choice & Strategic Drift
- Innovation, Intrapreneurship & Change Management
Strategic Risk Management: Linking Risks to Strategic Goals
Date: July 17
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
Session 1 (2 hours): From Strategic Goals to Enterprise Risk View
- Link strategic risks directly to business objectives
- Apply a portfolio view to strategic risks
- Use the COSO ERM framework in a strategic context
- Evaluate and prioritize risks that impact long-term goals
- Strengthen organizational resilience through scenario planning
- Tools and structure for linking risk to strategy
- Portfolio-based risk analysis to improve decision-making
- Frameworks for evaluating and mitigating critical strategic risks
- Insights on improving organizational resilience through planning
- Executives and senior managers responsible for strategy or risk
- Strategy officers, transformation leaders, and risk professionals
- Leaders seeking to future-proof their strategic priorities in uncertain times
Session 1 (2 hours): From Strategic Goals to Enterprise Risk View
- Strategic Goals as the Foundation of Risk Management
- Portfolio Perspective on Strategic Risks
- COSO ERM 2017: Practical Application to Strategy
- Risk Evaluation and Prioritization
- Developing Risk Mitigation Strategies
- Scenario Planning for Strategic Resilience
Investment Appraisal Essentials: Assessing Attractiveness and Risks of Investment Projects
Date: July 22
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
Session 1 (2 hours): Core Principles of Investment Evaluation
- Learn to evaluate the financial viability and risks of investment projects
- Master key DCF techniques and Excel tools for investment appraisal
- Understand how to identify relevant cash flows and apply the correct discount rate
- Use core metrics (NPV, IRR, PI) to support investment decisions
- Clear framework for evaluating investment proposals
- Practical Excel skills using NPV, IRR, XNPV, and XIRR
- Ability to build and interpret simple investment models
- Avoidance of common errors in project evaluation
- Finance professionals and analysts
- Entrepreneurs and decision-makers reviewing investment proposals
- Specialists involved in CAPEX planning or budgeting
Session 1 (2 hours): Core Principles of Investment Evaluation
- Identifying Relevant Cash Flows
- Discount Rate and Time Value of Money
- Discounted Cash Flow Techniques
- Excel-Based Calculations
- Wrap-Up and Key Takeaways
Soft Skills
- Managing Strategic Change: People and Processes - July 23
- Cross-cultural Communication: Ways to Improve the Global Dialogue and Internal Effectiveness in Teams - July 24
- Personal (Inclusive) Leadership: Champion Inclusion – Lead with Equity - July 31
Managing Strategic Change: People and Processes
Date: July 23
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
Session 1 (2 hours): Foundations of Change Management
- Master the methodology of structured change implementation
- Understand the role of managers and employees in successful transformation
- Learn to assess change readiness, resistance, and key impact areas
- Practice tools for communication, team engagement, and anchoring change and explore best practices in change management
- Build a roadmap to apply change management to your own project
- Confidence in applying Lewin and Kotter models
- Practical experience with stakeholder analysis and resistance mapping
- Tools to design a communication and engagement plan
- Insights into sustaining change through culture and reinforcement actions
- A checklist to guide your real-life change initiative
- Mid- to senior-level managers leading change initiatives
- HR and L&D professionals supporting transformation
- Project managers navigating organizational shifts
- Team leads driving process or culture changes
- Anyone involved in implementing strategic change
Session 1 (2 hours): Foundations of Change Management
- Understanding Change vs Project Management
- Change Leadership & Vision
- Diagnosing the Impact of Change
- Communication Strategies for Change
- Overcoming Resistance & Creating Buy-In
- Sustaining and Anchoring Change
Cross-cultural Communication: Ways to Improve the Global Dialogue and Internal Effectiveness in Teams
Format: 1 Day | 2 Sessions of 2 Hours Each | Online
Date: July 24
Time:
Online trainings are conducted on Zoom
Date: July 24
Time:
- 11:00 am - 1:00 pm (Session 1)
- 2-hour break
- 3:00 pm - 5:00 pm (Session 2)
Online trainings are conducted on Zoom
Cross-cultural Communication: Ways to Improve the Global Dialogue and Internal Effectiveness in Teams
Date: July 24
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
Session 1 (2 hours): What is intercultural communication and how does it apply to what I do?
- How to discover advantages and work on disadvantages from your own culture
- Analyse interpersonal conflicts not through your own prism and point of view, but through the prism of cultural differences between countries
- Knowledge on how to draw a culture map with eight dimensions that differ countries from each other
- You will also learn to create your own culture code for your company or a start up, or simply understand how to manage teams or work with the team members through cultural profiles of the staff members
- All level managers from beginners to the top managers in order to improve communication between each other through new cultural perspectives
Session 1 (2 hours): What is intercultural communication and how does it apply to what I do?
- Effective intercultural communication and definition of the icebreakers
- Eight dimensions of the intercultural communication: the Erin Meyer method
- Types of business styles in different cultures (hierarchy, time management, resolution of conflicts and the context)
Personal (Inclusive) Leadership: Champion Inclusion – Lead with Equity
Date: July 31
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
Session 1 (2 hours)
- Better understand how to both attract the right people and choose right projects for them to work at
- Understand how to make people in your team feel comfortable working with each other
- Understand how to rely more on all categories on workers without differentiation
- You will be better equipped with tips on how to be more inclusive not only at work
- You will gain a more inclusive mindset
- Mid and top managers who have been working with teams, but are struggling to integrate inclusivity and are looking for simple steps to start
Session 1 (2 hours)
- What is Inclusive Leadership and How to start Championing Inclusion?
- Delegation as part of Successful (stress free) Personal Leadership
- How to lead with equity and increase the diversity in a team?
- The elements of the leader’s authority: structural, moral, competence based, interpersonal
- Leadership and Changes: application of the new styles and techniques
Digital Skills
- AI Complete Guide for Business - July 21, August 15
- Digital Marketing Workshop: From Strategy to Results with AI - July 28
- Power BI: Fundamentals and Visualizations - August 4
- Power BI: Advanced Data Connections - August 7
AI Complete Guide for Business
Dates: July 21, August 15
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
- Understand the AI landscape: model types, architectures, and core use cases
- Apply prompt-engineering best practices
- Develop a basic ChatGPT-powered chatbot
- Identify and mitigate risks like bias and hallucinations
- Strategic framework for selecting and applying AI technologies
- Skills in prompt engineering and API-driven chatbot development
- Actionable roadmap for piloting and scaling AI in your
- Business leaders, project managers, and department heads
- Technical and non-technical stakeholders planning AI initiatives
- Startup founders and innovation teams exploring AI use cases
- Introduction & AI Landscape Overview
- AI Models & Prompt Engineering
- Principles of effective prompting and prompt crafting
- Generative сontent: text, image, and audio
- Transformer architectures and key parameters
- Building a simple ChatGPT-based chatbot via API
- Training LLMs: data prep, fine-tuning, evaluation
- Mitigating biases & hallucinations
- Open models
Digital Marketing Workshop: From Strategy to Results with AI
Date: July 28
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
Customer Analysis with AI
- Craft a complete end-to-end digital marketing workflow
- Analyze and map a mini customer journey using AI-powered prompts and tools
- Benchmark your market and competitors with AI-driven insights
- Use AI for SEO research and on-page optimization
- Configure and launch targeted campaigns using AI-assisted audience segmentation
- Practical AI workflows for CJM, benchmarking, and SEO
- Ready-to-use templates and prompts for content and keyword research
- Step-by-step guidance on setting up and optimizing targeted campaigns
- Marketing managers and specialists
- Brand and digital marketing teams
- Small business owners seeking AI-powered
Customer Analysis with AI
- Customer Journey Mapping fundamentals
- Hands-on: Use ChatGPT/AI tools to plot a mini-CJM
- Market & Competitor Benchmarking
- AI-Driven Research & SEO Improvement, on-page SEO enhancements
- Keyword and competitive research using AI
- AI-assisted audience segmentation, targeting configurations
Power BI: Fundamentals and Visualizations
Date: August 4
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
Data Connections & Transformation with Power Query
- Navigate Power BI Desktop and connect to data sources
- Clean and transform data with Power Query
- Write foundational DAX formulas
- Design and assemble interactive visual
- Mastery of Power Query for data prep
- Ability to write basic DAX formulas
- Skills to design and deploy polished interactive dashboards
- Business analysts and finance professionals
- Data newcomers looking to upskill in BI tools
- Project managers needing interactive reporting skills
Data Connections & Transformation with Power Query
- Connecting to Excel and databases
- Data cleaning: merge, pivot/unpivot
- Intro to M language
- Charts, tables, maps, and slicers
- Hands-on: build basic measures (SUM, CALCULATE)
Power BI: Advanced Data Connections
Date: August 7
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Time: 11:00-13:00, 15:00-17:00 (GMT+5)
Objectives
- Establish complex and real-time data connections
- Model your dataset using relationships and schemas
- Choose appropriately between DAX measures and calculated columns
- Implement incremental data refresh and optimize query performance
- Govern and maintain datasets in the Power
- Templates for API, database, and manual data ingestion
- Configured incremental and parallel refresh strategies
- Best practices for dataset governance and performance tuning
- BI developers and data engineers
- IT and DevOps specialists supporting BI workflows
- Power users managing large-scale reports and datasets
- Introduction to Complex Source Connections
- Real-time finance data (Yahoo Finance API)
- Creating relationships and star schemas
- DAX syntax: measures vs. calculated columns
- Using KPI visuals and custom visuals
- Incremental data refresh setup
Trainings format
- Online trainings are conducted on Zoom
- English
- July 15 – August 15, 2025
- 11:00 am - 1:00 pm (Session 1), 2-hour break, 3:00 pm - 5:00 pm (Session 2)
- GMT+5
- Each training consists of two 2-hour live sessions held on the same day
Accessible from anywhere — all you need is an internet connection and a device.
The trainings are conducted by the team of business trainers from EY Academy of Business. Trainers possess rich practical experience and international qualifications such as ACCA, ACCA
DipIFR(Rus), CFA®, CIA®, CIMA®, DipIPSAS, IPMA®, MBA, MBTI®, PMP®, and others.
To request the trainer’s CV and ask questions about the training, email: academy@kz.ey.com
DipIFR(Rus), CFA®, CIA®, CIMA®, DipIPSAS, IPMA®, MBA, MBTI®, PMP®, and others.
To request the trainer’s CV and ask questions about the training, email: academy@kz.ey.com
Business trainers
Price and Dates
Learn with professionals
Need a consultation?
Our team will contact you shortly
Our team will contact you shortly
Coordinator
Sabira Komekova
Mobile: +7 702 166 6665
Email: Sabira.Komekova@kz.ey.com
Sabira Komekova
Mobile: +7 702 166 6665
Email: Sabira.Komekova@kz.ey.com
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